Mastering Profitable Ad Messaging & Strategy
[Episode Count: 6]
By listening to this curated playlist, you will get the tools to improve your ads by hearing from multiple people, including our Director of Growth Matt Johnson, and our Ads Manager Terrell Brown about creating and running profitable ads. You'll also hear me break down our ad philosophy that has helped us scale and bring in qualified leads.
Profitable Lessons We Learned After Spending $1.1 Million In Ads
This episode is dedicated to breaking down what lessons we learned and how you can accelerate your growth with ads, too. Listen in and discover how we 10x’ed our ad effectiveness from 2019 to now, why I don’t love surveys and how I pull information instead, how to bring in the most qualified leads you’ve ever had, and my favorite ways to shift perspective in your ad copy. Over the years, our ads have gotten significantly more effective and it’s because of the methods, processes, and messaging I share in this podcast episode.Â
Click the buttons below to listen to this episode on Spotify or Apple Podcasts.
9 Ad Lessons I’ve Learned After Spending $700k In The Past 12 Months
Tune into this episode and learn why ads are important in your business and when to use them, creative ways to use ads for more income, what makes ads work and what to focus on, behind the scenes of how I use ads in my business for a strong ROI, and more. You’ll also hear my advice for those JUST starting out with ads and what to do when an ad isn’t converting. Whether you’re a solopreneur who wants to DIY your ads or you’ve hired an ads expert on your team, this episode will help ensure you’re using ads to their full potential.
Click the buttons below to listen to this episode on Spotify or Apple Podcasts.
Successfully Combining Messaging, Funnels, and Ads with Matt Johnson
If you’re ready to take your ad strategy to the next level, you’re going to love this episode.
Matt Johnson joins the podcast to talk all about how important ads are when they work in conjunction with a working offer and funnel. We also discuss thinking outside the box to create ads that will stop the scroll, which we are known for doing!
Click the buttons below to listen to this episode on Spotify or Apple Podcasts.
Our Paid Ads Philosophy That Turns $700K Into $2.4 Million
In this episode, I'm sitting down with our Director of Growth, Matt Johnson and we share the success behind our most profitable ads (even as ad costs rise). Because with the right processes and strategy, you’ll know when to turn off an ad, when to spend more money, and what to focus on for the best results. So tune in to learn our philosophy on profitable ads and what’s working NOW, how the iOS update has affected ads and what to do about it, the process we follow for optimizing an ad, and our BEST creatives and ads to date.
Click the buttons below to listen to this episode on Spotify or Apple Podcasts.
How To Run Profitable Ads For Launches with Terrell Brown
Ads are a powerful tool for many successful businesses. For us, Facebook ads have been our #1 tool for growth for the past eight years to grow our list and turn our business into multiple six figures. They’re the reason we were able to bring in a huge amount of high-converting leads and close million-dollar launches. And lately, I’ve been getting tons of questions about ads.
So on this episode, I'm sitting down with our Ads Manager, Terrell Brown to talk about all things ads!
Click the buttons below to listen to this episode on Spotify or Apple Podcasts.
Breaking Down YouTube and Google Ads on Our Biggest Launch Ever with Michael Alaniz
We hear so much about Facebook ads these days, but the truth is, using search, display, and Google & YouTube ads to generate leads and nurture them into sales can be hugely effective and profitable. In this episode, I'm talking to Michael Alaniz, an ads genius who helped us literally pick out audiences that are searching for solutions like ours, and put our ad in front of them in one of our most profitable launches. Tune in to hear Michael dive into the performance data from our last launch and share a ton of crucial wisdom that’s going to help YOU get ahead of the pack with your Google and YouTube ads.
Click the buttons below to listen to this episode on Spotify or Apple Podcasts.
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