Beginning Your Messaging Mastery Journey

5 Lessons I Wish I Knew Before Starting My Business

In this episode, I’m walking you through the 5 lessons I’ve learned building a multi-million dollar course-based business and what I’d do if I had to start all over again today. Listen in and discover the secret to profitable messaging and content, what truly helps you scale your business, my student’s #1 struggle and how to overcome it, and how to step out of “victimhood” and take responsibility for your business. You don’t have to learn the hard way - just learn from my experiences!

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Mastery: Messaging's Most Powerful Element

In this episode of the podcast, I’m sharing how to take your messaging to the next level with one of the most powerful invisible elements, which is mastery. Listen in and discover how to add depth and connection to your messaging, why you’re blending in and what to do about it, what mastery looks like and how to achieve it (it’s not more learning!), and of course, examples and stories along the way for clarity.

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Testing Your Way To 7-Figure Messaging

Strategy is rarely the problem. It results in about 10-15% of your success. But I’ve seen entrepreneurs do really well with both live launching and evergreen. Why? With the right messaging, you can flow between both and sell in many different strategies. The major determining factor is not your strategy, it’s your messaging, and the typical misstep I see entrepreneurs make is what I call “guess messaging.” This is when you put the strategy first and fill in the messaging with what you think will work. There’s a MUCH better way.

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What I Would Do If I Had To Start All Over Again

One of the best questions I get asked is, “What would I do if I started all over again today?” 
There are so many factors, and on today’s episode, I’m sharing the exact steps I’d take right now, in today’s market, if I were to start a business from scratch. Listen in and discover what you DON’T need to be successful, my biggest lesson as an entrepreneur and how to grow a profitable business from the start, a quick process for building an audience without 100% “how to” content, and the lucrative offers I’d build and sell as my business grew at each stage, starting from deciding what business I’d start to create my first course.

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How To Niche Down and Be In Complete Alignment

You don’t HAVE to niche down. At least, not the way you’ve probably been taught. Most people teach “niching down” as choosing a category, then a subcategory, and then another subcategory. This is outdated and causes more problems for entrepreneurs than it provides solutions.
In this episode, I’ll show you why and I’ll walk you through how I teach my students to niche down without having to choose a category. So, if you want to improve your messaging quickly, attract the right people consistently, work with your absolute dream clients, and feel aligned with your content then this is the episode for you! 

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Creating Big Revenue With A Small Audience

You don’t need a big audience in order to make sales. Yes, you read that right, and in this episode, I will break down why that's true. 
I'll let you know why the real problem is that either you’re stuck in what I call the "Content Circle of Death" or not to creating demand for your offer, and not the size of your audience. If you want to know how to break free from the Content Circle of Death, become a Thought Leader, and generate massive SALES with a small audience, you'll get a lot out of this episode.

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The Financial Principals Entrepreneurs Need To Live By with Mel Abraham

In this episode, I'm sitting down with him to talk about what you can be doing right now to grow your revenue outside of your business, plus what you should be doing with the money made to keep it safe. So tune in and discover the one thing entrepreneurs get wrong, how you can be educated, empowered, and enabled to take control of their financial future, why Mel disagrees with paying off all of your debt before investing, and how to truly measure your life.

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The Two Most Powerful Invisible Elements To Transform Your Messaging

Recently, I've been noticing a pattern with my students who have been seeing incredible results in a short amount of time. There are a couple of elements that they are incorporating into their business and it's not audience size, more income to invest in the business, or even putting more time into the business. In this episode, I'm going to be revealing the two invisible elements that can completely transform your messaging

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How I Generated $1.2 Million In 9 Months With A Brand New Program

In this episode, I share some imperative lessons I had to learn in order to successfully scale out an online business. There are massive misconceptions that tell you it’s easy to have an online business and that creating a course and then launching it is the best way to generate money. Here’s the truth: most successful entrepreneurs DON’T make their course until after their launch, and launching is actually NOT where you generate your revenue.

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